Clever Marketing Design and Personalization, Custom Cokes Featuring Your Name
I noticed this coke display a month or so ago in Home Depot. You can get a Coke customized with your name. I also like how the display itself is branded in the shape of a Coca-Cola bottle. The shape of the display lets you know it’s Coca-Cola even before you get close enough to discover the real surprise: These Cokes are named after people. Vanity Coca-Cola for you or your loved one. Now all they need to do is figure out how to add a person’s selfie at checkout and you’ll have a real social media Coke or will it be called social media the real thing?
Custom Coke Marketing