This page is being developed. It’s going from becoming my speaker sheet to being my speaker sheet.
Andrew Ledford
562-423-1691
Speaker and Author
- Accept the past
- Understand the present
- Change the future
- Understand the present
I help people go from becoming to being
Andrew Has been speaking in public primarily as part of marketing his small business most of his life. This has been geared around clubs, parks and small business groups. He has also had the chance to speak overseas on several occasions.
Andrew Now has designed talks and presentations for a wide range of groups.
Andrew is the author of five books, three about dogs, one about doing lead generation and sales for business, and one about websites and marketing. He has also written a new book that’s coming soon about picking the perfect puppy.
There are several more books planned. The puppy book is soon to be released, and he is working on a book about personal development that incorporates the strategies, tactics, and personal insight gained from dog training applied to contemporary personal and social problems we face as we move into a new era.
Current talks are about:
- Goals and Commitment Through Dog Training
- Learning About Goals and Commitments Through Book Writing
- The Effort Werewolf
- You Always Need to Have a Backup.
15 to 20 minutes
The Effort Werewolf introduces the very basics of
- Information/communication theory.
- How to write in a way to make reading lower effort
- Why higher effort means higher cost.
- How to make speaking to customers lower effort.
45 to 65 Minutes
Goals and Commitment Through Dog Training
- How I got started training dog
- How to go from becoming a dog handler to being a more skilled handler
- How a dog goes from a raw dog to becoming a better behavior dog to being a trained and better behaved dog
- Internally paced drills
- Externally paced skills
- Time as a variable
- What make up our life narrative
- Finite goals
- Infinite Goals
- 7 steps of Goal setting and fulfilment
- Competing Commitments that sabotage Goals and the best of Intentions.
45 to 65 Minutes
Learning About Goals and Commitments Through Book Writing
- The process I went through writing my most recent book
- Why accomplishing goals is hard
- Time as a variable
- Finite goals
- Infinite Goals
- How to go from becoming to being an author
- What makes up our life narrative
- 7 steps of Goal setting and fulfilment
- Competing Commitments that sabotage Goals and best Intentions.
Areas of interests
- Animal Behavior
- Human Behavior
- Dreamscapes
- Change
- Religion
- Mythology
- Marketing
- Sales
- Experiential/Engagement marketing
- Strategy
- Business systems
- Media
Areas where Andrew has a personal interest and can develop presentations for:
- Pet dogs
- Book writing
- Real estate
- Changing behavior in the home and community
- Personal development
- Communication
- Small business
- Media
- The evolution of online media and social networking
- Local History
- Comparative culture