Tag Archives: Hangouts

Video news First of The Year

Helping businesses and individual with video, community management, and social media
Andrew Ledford 562-423-1691

Yes I am continuing with a separate video section for a second week in a row. I’m thinking of breaking these news posts up with other specialty post in the future.

The first article is about using video in 2015. The first rule in this article is keep videos short. I somewhat disagree with this principle but I do agree that the first video a person sees from your business should be short 50 to 90 seconds. I need to mention that I personally break this rule for my dog training business. Although when I redo my introduction videos I may do it in two parts one about 90 seconds long. The second tip from this post is use good framing and don’t ignore the language of video/film. Tip three is to post your video on Instagram. If you read my last blog post you will know that the top social media people think 2015 will be the year of Instagram. Tip four is to engage and interact with your following, especially on YouTube.

YouTube 4 Tips To Follow in 2015
YouTube 4 Tips To Follow in 2015

Next we have some information about the big video news for the beginning of the year and that is Twitter’s Video Player. The Twitter Video Player is the wild card in social media video for 2015. It could be a really big hit, or it could be just another video platform we need to consider. The FaceBook push into video is also something to watch. I think FaceBook video will become more popular in 2015. I do recommend people consider using FaceBook’s video feature as a short term tactic. Once FaceBook video becomes popular they will start charging a fee related to this feature.

Back to the Twitter Player
It will host videos up to 10 minutes and you will be able to upload any size file. This means you can use high quality HD files and in theory it should handle 4K sometime in the near future. In the beginning it will support mp4 and mov files

Guess what, Twitter’s video player is not going to support YouTube videos. Now does that surprise anyone? Twitter wants to carve out their own video niche.

Twitter is not going to allow third parties to sell advertising on their player, or sponsorships or any other monetization that twitter wants to keep for themselves. It will be interesting to see how marketers get around this.

Information About Twitter's Video Player
Information About Twitter’s Video Player

There is a second article on my G+ business page about how Twitter’s Video Player could come to dominate online video. It is an interesting read and could come true. It should give everyone interested in social video a lot to think about and some key Performance Indicators to watch.

Here is a lengthy video on Getting A Grip On YouTube Channels & Playlists. This is a G+ hangout. Hangouts tend to be a bit long and drown out. If you have extra time they are good. If you don’t have extra time then an edited or scripted video might be better to watch.

Speaking of Hangouts On Air you can read an article on the G+ page about How To Structure A Hangout On Air Series. Hint it is much like you would structure a blog series.

Supper charge YouTube
Supper charge YouTube

Andrew Ledford
Community Television
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Broadcast Hangout Checklist

Broadcast Hangout 16 step Checklist

To help my guests and others I have put together the hangout pre-production checklist.

This list may change but currently I am using these items as the basics to doing produced Google Plus Hangouts.

Andrew In Recording Studio
Andrew In Recording Studio

As with many video productions the pre-production for a Google+ hangout can be as important as the actual shoot. To ensure you get the most out of your hangout with me I have come up with several items that will increase the chance of a smooth, professional, and trouble free hangout.

While hangouts can be informal they are also a powerful communication medium. Whether done as a broadcast or narrowcast, hangouts deserve the time and preparations to ensure we get the most out of them.

Google Hangout checklist:

  1. Each participant must have a Google Plus account and a video camera. This is a video chat.
  2. You will need to install the talk extension/plugin (I believe the plugin is no longer needed if you use an up to date Chrome Browser)
  3. Wear headphones or ear buds to avoid audio feedback. – If you don’t use headphones other guests will hear themselves through your speakers. Unless you are using an audio mixer.
  4. Use an external mic if possible. A headset with both a mic and headphones usually works fine.
  5. Use a fast internet connection to avoid lag and improve quality. For a more reliable connection connect your computer to your modem with an Ethernet cable. Try not to use wifi. If you must use wifi use the fastest connection possible. The better the connection the better the audio and video quality.
  6. You will need good front lighting. Avoid shadows on your face. Frame your face and make sure you’re not backlit. If there is too much light behind you try placing a lamp to the left or right side of your face.
  7. Think about your background. Do not have anything that is copyrighted in the video. It is especially easy to overlook background objects.
  8. Try to make fairly small movements on camera. It’s best to avoid making fast movements.
  9. Quiet location. Remove as much background noise as possible. If you have a lot of dogs barking in the background we may be able to find a solution in the practice hangout. However you should let me know this may be an issue. Other industries may have other predictable noise problems
  10. Turn off and silence all phones and other devices that may interrupt the broadcast. This is an important meeting you are communicating with your customers, investors, and media.
  11. You need to use either a laptop or desktop. Mobile devices will not work. (There have been great improvements in mobile video streaming, but it is still best to use a computer)
  12. You will be on camera so please dress appropriately.
  13. Plug in your computer. Especially important for laptops that have not been fully charged
  14. Arrive early. Everyone involved with the Hangout should arrive early to make sure everything is setup and working properly as well as discuss last minute details.
  15. Be prepared to have a practice hangout to test equipment, settings, and discuss the flow of the hangout.
  16. Contribute supporting material – photos and video clips with a copyright release so I can make a compelling video about you and what you do.
  17. (New) The new Hangouts do not support firewire/ieee 1394. I finally had to buy a webcam.
  18. (New) If you unplug and plugin external devises often you will need to set the default microphone when you log into the hangout.

I hope this helps my guests, others looking for hangout information, and my social media friends.

I am wishing you the very best in life,
Andrew Ledford